You are not alone if you are in the cycle to fund your ‘next-gen’ business proposition. While in the market there are several ways to fund a project, you must equip yourself to leverage innovative ideas.
There are several third-party service vendors who offer packages and specializations for promoting an initial coin offering (ICO). ICO is currently the most power-packed method for crowdfunding.
In this ready guide, you will learn and appreciate some best practices to aid you to look out for an ideal ICO services. You might keep this reference handy as your checklist as we have done the research to save your time.
Tips that are useful in opting for an effective ICO Marketing Service:
- Know the deal in detail and uncover hidden costs
In the trend of customizations, you must be actively aware of what you are paying for. Don’t fall prey to excessive and unwanted expenditure. Be enterprising enough to learn all the details and settle for a competitive price.
Also read, HOW TO BUY ETHEREUM (ETH) WITH PAYPAL | BEGINNERS GUIDE
- Opt for a service that promotes high technology
You must always go to a market leader. Such vendors should be well updated with the latest technological trends and must emphasize them.
If you opt for an ICO Marketing service that you found economical but not updated to the latest trend, you will miss out crucial updates and features.
- Make sure that all the basic features are provided
You must make sure that certain basic features are not compromised. Basic features like email marketing, social media promotion are an absolute must.
If you feel that you are overcharged for fundamental services, keep your options open for another vendor. You must economize or pay the price.
- Social media and popular media are key areas for marketing
You must emphasize with your vendor on a strong social media presence. Social media like Facebook, Twitter and Instagram are widely used medium to reach out.
When setting up a solid social media presence, build forums well visited by people from different walks of life. They must keenly become aware that your ICO is providing a gainful value add.
Also read, 7 Ways Entrepreneurs Will Ride Crowdfunding’s Ripple Effect
- Work with agents who build the reputation of your cryptocurrency
The end goal of your ICO is to promote the reputation of your cryptocurrency or digital token. Such vendors leverage key highlights of your offering and work on building a brand.
- Be aware of vendors who include your offering on their own portal
There are well-reputed vendors who have ICO calendars and would offer to post your ICO offering on their own portal. Such ways are much effective in your promotion, so go for it.
Summarizing some key elements for a great ICO marketing service:
- If you are the principal stakeholder, you have full responsibility to make your ICO promotion well accepted. Be on the top of the game to know the end to end lifecycle.
- Don’t become self-satisfied with your effort. You have to constantly grow and update your knowledge. For your next promotion, you can leverage the previous experience and be more productive.
- In this age of unstoppable competition, you must not be hesitant to learn functional and technical skills. If you are only functional, show initiative to learn technical aspects also. Such cross-functional efforts boost your confidence.
- A well-written documentation in the form of white paper goes a long way in attracting people to your ICO and its benefits. Emphasize with your vendor to work with you to collect vital details and draft a white paper and circulate it.
- Your ICO marketing service should not pester you for newer and periodic funding. It must be a well-defined package that caters to need like paid promotions and other forms of advertisement.
- It would be handy if your vendor can give you a simple dashboard to analyze their campaign.
Also read, The ICO Marketing Mistakes All Tech Startups Are Making
CONCLUSION
We have discussed key checklist elements that you must actively be aware when you opt for a professional ICO Marketing Service. Your guiding principle should be quality and trust. You must try to build a wholesome experience that is profitable for both parties.
We will be glad to hear from you! Your thoughts, suggestions, and feedback are welcome. Consider writing creative replies and we will address the most relevant with much interest.
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